STARTUP AUTOBAHN powered by Plug and Play

Make innovation
[ ]
with industry.

29 active partners10years

We connect startups with leading automotive and industrial companies to develop, test and implement new technologies through real pilot projects.

[N.01/08]> Who we are

/ Two sides of one platform.
One goal: technology in action./

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For startups

Build with industry.

Meet automotive decision-makers, develop a pilot in a real business environment and present the results to the wider ecosystem.

Explore the program
Pilot in a real environment
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For corporate partners

Find and test technology.

Discover relevant startups, work together through structured pilots and connect across the partner network.

Explore partnership
Technology into production
[N.02/08]> Why startups join

/ What startups can do here./

Reach decision-makers
// 01

Reach decision-makers

Meet the relevant contacts and key decision-makers inside industry-leading companies — without being redirected through corporate hierarchies or losing momentum between leads.

Build a real pilot
// 02

Build a real pilot

Evaluate and develop your technology in a real-world environment with an established partner, working toward a production-ready implementation or a longer-term investment.

Show what works
// 03

Show what works

Present the work to a global community of decision-makers, innovators, entrepreneurs, politicians and investors — including the opportunity to showcase results at EXPO.

[N.03/08]> Performance

/ Ten years of pilots.
Numbers, not pitches./

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Active Partners

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Startups Accelerated

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Pilot Projects Realized

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Virtual Events Hosted

[N.04/08]> Pilot stories

Ottopia x T-Systems

Ottopia Technologies develops and provides a platform that enables remote humans to guide vehicles in a way that is safe, reliable, scalable, and cyber-secure. Ottopia and T-Systems showed a first product demonstration at EXPO Day, remotely driving a car in Tel Aviv all the way from Stuttgart.

Pilot project presented at EXPO Day
[N.05/08]> Startups in the program

/ Technology that made it onto the road./

A selection of pilot projects that started as a deep dive and ended in a working implementation with one of our partners.

[N.06/08]> Our partners

/ 29 active partners from
mobility, production, enterprise./

Daimler, Plug and Play, the University of Stuttgart and ARENA2036 as founding partners, together with anchor partners such as DXC, Porsche, ZF, Motherson, T-Systems and Bosch.

See how partners participate
[N.07/08]> The team

/ The people behind
STARTUP AUTOBAHN./

Innovation managers, venture analysts and program leads from our partner companies and from Plug and Play Germany.

Meet the full team
// 01

Sascha Karimpour

Partner at Plug and Play Germany GmbH

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Theodora Preda

Ventures Director at Plug and Play Germany GmbH

// 03

Peter Froeschle

Managing Director at ARENA2036

// 04

Jacklin Leiser

Head of Startups & Business Innovation at Mercedes-Benz

// 05

Sebastian Tietz

Director Startup Collaboration at Bosch

// 06

Alexander Brem

Endowed Chaired Professor & Institute Director at University of Stuttgart

[N.08/08]> FAQ

/Questions,
answered directly./

International startups building relevant hardware or software for mobility, production, enterprise technology and adjacent industries can apply throughout the year.